Cancun is about to get even more colorful as street artists have been let loose on many walls, buildings and abandoned residential areas throughout the popular tourist destination. The new project is being led by a variety of government agencies along with The Cancun Convention & Visitors Bureau who welcomed artists from all over the world to transform the Cancun community into an even more vibrant and beautiful city. Visitors can expect to see bright, bold murals that reflect the culture of Cancun and its surrounding communities along with portraying topics like ecotourism and ocean conservation.
The first phase of the colorful project began on February 28 and transformed four buildings, two located in downtown Cancun and two in the city’s hotel zone. The project’s second phase is set to begin July 2-10, when eight more buildings will be transformed. Artists from the first phase include Celeste Byers from the United States, Aaron Glasson from New Zealand and Interesni Kazki from Ukraine.
“We are excited and honored to welcome this wonderful new art movement,” said Lizzie Cole, CEO of the Cancun CVB. “Cancun is proud to offer both visitors and locals alike the opportunity to enjoy these unique art pieces, which perfectly align with the city’s fresh vibe and vibrant personality as well as its current environment conservation efforts.”
With such innovative ways to attract tourists like with the new street art, it’s no surprise that The Cancun Convention & Visitors Bureau was selected as winner of the 2017 LATAM Partner Awards by Expedia Media Solutions (the advertising sales division of Expedia) for their 2016 “Discover Cancun” campaign that was implemented across Expedia, Orbitz and Travelocity U.S. sites.
“This year’s partner award winners push the boundaries of the travel marketing space in terms of creativity, sophistication and the use of innovative technology,” said Wendy Olson-Killion, global senior director of business development at Expedia Media Solutions. “The campaigns showcase how a destination, hotel, airline or travel experience can come to life on our platforms and increase brand awareness, change perceptions or drive demand for our partners.”
For more information, visit: cancun.travel